The mission of Lowcountry screen printer Turn90 has always gone deeper than delivering custom t-shirts to area events, sports leagues and organizations. The nonprofit staffs its operation with formerly incarcerated individuals and steers its profits toward broader employment training and life-skills programs that prevent recidivism.
To fully reflect this ethos of transformation, we developed new graphics, messaging and network strategies to increase sales within its Charleston enterprise and build awareness in support of a Columbia expansion.